The Price of Spin: How Language is Being Used to Obscure Surveillance Pricing The Federal Trade Commission's recent announcement about personalized pricing has sparked a heated debate, but beneath the surface lies a more insidious issue the manipulation of language to obscure the truth.
President Trump's FTC is trying to redefine surveillance pricing as "personalized pricing," a move that seems to have real world implications on how this issue is discussed in the media.
The distinction between surveillance and personalized pricing reveals the motivations of those in power.