NYC's Influencer Problem Runs Deeper Than a Simple Hearing The New York City Council is set to question Mayor Zohran Mamdani about his team's use of an encrypted messaging app to feed favorable coverage to social media influencers.
This practice has sparked a broader conversation about transparency, accountability, and the role of influencers in shaping public opinion.
Mayor Mamdani's administration used 189 influencers to amplify its messaging, but it was the Signal group chat that raised concerns.