coffee

The Rise of Zombie Investments in Coffee

The Zombie Apocalypse of Coffee: How PE Firms Are Changing the Industry Forever The private equity firm Greenberg, part of global investment giant Jeffries, has been quietly acquiring struggling coffee companies over the past decade.

They've restructured these businesses to maximize profit, often at the expense of their unique character and employees' well being.

While this may seem like a normal business move, scratch beneath the surface, and you'll find a worrying trend transforming the specialty coffee industry: the proliferation of "zombie" investments.

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